This is one of the posters designed to promote the festival. It uses a strong female lead like Ridley Scott often does in his movies. It is 24"x36".
This would be a ticket to get into the festival. It has a perforated edge to remove. The barcode is also there for proof of authenticity. The ticket would be 4.5" x 2.5"
This would go in a lanyard. It has the schedule of the event on the back.
This is the festival T-shirt to be sold during the event.
Environmental Graphics 1
This is the theater where the festival would be held. There are banners and other displays around the entrance.
Environmental Graphics 2
This is the side of theater where the festival would take place. The large banner and digital sign are visible from the main street.
The backpack is one of the swag items the VIP festival attendees would receive. It would contain the other items like pen, watch and posters.
Project Description This was a set of materials designed to promote the film festival. I was asked to establish an appropriate visual system that was complimentary to the famed director Ridley Scott.
Project Concept/Design Goals I aimed to unify the design pieces under a common visual system and consistently deploy it on wherever there was a visual demand. The system was to reflect the dark dystopian world Scott commonly portrayed in his movies.
Overall, the strong female leads, the dark metal and bright type are all elements used in the system and seen in the materials.
Year of Completion 2017
Categories or Disciplines Promotion, packaging, Print layout, UI design
Kind of Project Print design, Environmental graphics, Product design, Mobile app design, Website design, Identity and Branding